6 Korean Beauty Brands That Your Favorite K-Pop Idols Follow

Korean Beauty Brands You Must Have If You Want To Be Like Your Favourite K-Pop Idols

You are obsessed with Korean beauty brands, you are not alone as your favorite K-pop idols can’t live without them. Like BTS, Wanna One, and EXO, K-pop idols love to endorse k-beauty companies as they know how good these brands are.

Here at Keoji, we have listed the six best beauty products you must buy if you want to channel your favorite K-pop idols.Most of these brands are either endorsed or recommended by your idols.

Get ready to apply the same products your favorite singers and actors love.

1. Innisfree

Innisfree is a South Korean cosmetics brand owned by Amore Pacific. It was founded in 2000, and it offers a wide variety of skincare and cosmetic products. It is the first beauty brand that provides customers healthy products inspired by the nature of Jeju Island.

Innisfree offers three facial care series, terrific for anybody looking to achieve radiant and youthful skin. The series are:

  • Jeju Green Tea Series made with 100% Jeju organic green tea water. Our favorite Innisfree Green Tea Seed Serum, which is the key to successful skin restoration.
  • Jeju Sparkling Mineral Skin Care Series made with sparkling thermal water from Jeju Island.
  • Jeju Volcanic Cluster Series made with red clay or mud to remove sebum and unclogged pores. In 2017, Wanna One joined Innisfree to create Pore Clay Mask, an excellent mask to remove dead skin cells and clean your skin.


2. Shiseido

Shiseido is one of the most famous Japanese skincare companies in the world. It sells skincare, makeup, fragrance, and sunscreen products. Shiseido means “How wonderful is the virtue of the earth, from which all things are born.”

K-pop idols Nayeon and Chaeyoung have mentioned several times that they wash their face to remove makeup with Shiseido Perfect Whip Cleansing Foam.

Shiseido Perfect Whip Cleansing Foam.

Shiseido Perfect Whip Cleansing Foam is part of the Senka Perfect Cleansing Foam 3 types by Shiseido. This cleansing foam cleanses with a creamy texture to hydrate and purify your skin. It removes sebum, dirt, and impurities.

3. Nature Republic

It is a cosmetic brand created in 2009 in South Korean. Their primary goal is to share the energy of life with natural products.

It produces products with natural ingredients from all over the world.

Nature Republic made a collaboration with EXO’s to develop tiny circular sheet masks you can use on your cheeks.

Our favourite Nature Republic product is Soothing and Moisture Aloe Vera 92% Soothing Gel Mist, known for its many natural healing properties. It is used for sunburns and can also soothe and reduce redness in irritated skin.

Nature Republic

4. Mediheal

Mediheal is another favorite Korean brand that has been tested by aesthetic specialists. It offers a wide range of innovative and effective mask sheets and skincare products to help all skins.

5. Son & Park

Both Somin and Jiwwo from K-pop group KARD used Son & Park Beauty Water to nourish their skin after a show.

Son & Park Beauty Water

Son & Park was created by celebrity makeup artists Son Dae Sik and Park Tae Yun. Together they turned the look of glowing, dewy skin into an international phenomenon. Their philosophy is “skin first,” and with this, in mind, they created Beauty Water.

The Son & Park Beauty Water is a K-beauty holy grail created by the experts to nourish your skin. It contains orange fruit extract, green tea extract, rose, and lavender water to provide hydration and natural exfoliation.

6. Beauty of Joseon

Monsta X’s Minhyuk shared his complete skincare routine and mentioned some products he uses including, Dynasty Cream by Beauty of Joseon for brighter and softer skin.

Dynasty Cream by Beauty of Joseon

The Beauty of Joseon is a favorite Korean beauty brand that creates products using hanbang ingredients. Hanbang is usually found in traditional Korean medicine, with shared elements such as ginseng, green tea, lotus root, and ginger.

Dynasty Cream is a unique blend that helps hydrate, brighten, and tighten skin for a firmer, more youthful complexion. It can be used daily as a moisturiser, massage cream, or even a sleeping mask. Using Dynasty Cream by Beauty of Joseon will make your skin feel hydrated like never before.


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