Purito brand philosophy is all about minimallistic packaging and honest all natural ingredients in it's products. Purito products are 100% EWG Green Level Certified, truly nature-made. By doing away with harmful substances commonly found in beauty products, Purity provides a "safe & honest" alternative approach to protect, strengthens, and beautifies your skin!
Purito is firmly againts the use of innocent animals in the production and testing of cosmetics. The brand works in a 100% cruelty-free environment where no animal testing is done. Purito products uses recycled paper packaging, they actively avoid using excessive packaging, instead focusing on in-depth research for proprietary formulas.