8 Trendy Japanese Makeup Tips

Japanese Makeup Tips

Japan has slowly become an enlightening beauty brand. It has the highest per capita spending on skincare and cosmetics.

This incredible place is one of the best allured places worldwide. What is even more surprising is that this beautiful dedication extends to all parts of life. From hot baths to the Japanese diet, everything is about practicing wellness.

So, if you're trying to mimic the Japanese minimalist-looking approach, keep reading. Here are our top eight trendy Japanese Makeup tips to achieve a flawless and spectacular look.

1. Apply Moisturiser

Japanese women usually moisturise before applying makeup or makeup primer such as INNISFREE No Sebum Blur Primer. A great option is using an oil-free moisturiser to prepare your skin for the day.

 INNISFREE No Sebum Blur Primer

An excellent option is COSRX Aloe Soothing Sun Cream, as it doesn't dry the skin and leaves no residue. It soothes and moisturises the skin while protecting you from harmful UV rays.

COSRX Aloe Soothing Sun Cream

2. Foundation and Loose Powder

Japanese women use concealer like THE SAEM Cover Perfection Tip Concealer SPF 28 to hide imperfection and dark circles. Beauty experts in Japan recommend blending the concealer to avoid ending with uneven skin areas.

 THE SAEM Cover Perfection Tip Concealer SPF 28

Even though Japanese makeup is minimalist, applying foundation is crucial. Put a few bits in your forehead and chin with a clean sponge and blend outward. You can use the ETUDE HOUSE Double Lasting Foundation to add a radiant glow to your skin.

 ETUDE HOUSE Double Lasting Foundation

It's essential to settle your foundation with a loose powder such as SKINFOOD Peach Cotton Multi-Finish Powder. Applying an oil-free powder is critical to reducing shine if you live in a place as hot and humid as Japan.

 SKINFOOD Peach Cotton Multi-Finish Powder

3. Highlighter

Japanese women are well-known for their radiant glow. They learn how to illuminate and contour the face using a highlighter such as TOO COOL FOR SCHOOL Art Class by Rodin Shading.

 TOO COOL FOR SCHOOL Art Class by Rodin Shading

We recommend applying a small amount of highlighter in the tops of cheekbones, alongside the mouth and bridge of the nose.

Please note that the TOO COOL FOR SCHOOL Art Class by Rodin Shading can also shade the abdominal and collarbone areas.

4. Longer Lashes

Japanese women are obsessed with their eye size and eyelash length. Because they've small eyelids, they make sure to use a mascara such as ETUDE HOUSE Lash Perm Curl Fix Mascara for longer lashes.

 ETUDE HOUSE Lash Perm Curl Fix Mascara

As mentioned, prominent eyes are of the primary beauty goals for Japanese women, so it's vital to use lash curlers such as SHU UEMURA Eyelash S Curlers designed explicitly for narrow eyes.

 SHU UEMURA Eyelash S Curlers

Please note that in Japan, women don't usually wear eyeliners. However, if you want a more profound eye effect, you can use a neutral eyeshadow such as Dried Pine Cones from ETUDE HOUSE Look At My Eyes New or Brown Black from MacQueen Waterproof Pen Eyeliner.

Dried Pine Cones from ETUDE HOUSE Look At My Eyes New

Brown Black from MacQueen Waterproof Pen Eyeliner


5. Pop Of Colour

In Japan, women apply blush to provide their face with a pop of colour. The most trendy blushes in Japan are pink and coral. Please note that you can use blush on the cheeks instead of a highlighter. Japanese women apply colour on the cheek's apples in a circular motion.

You can try Raspberry from A'PIEU Juicy-Pang Water Blusher or Sweet Coral Candy from ETUDE HOUSE Lovely Cookie Blusher.

 Raspberry from A'PIEU Juicy-Pang Water Blusher


6. Soft Lips

Soft Lips are very prevalent in Japan. Women in Japan leave bold and bright lip colours only for special occasions. For an everyday look, they prefer lip gloss or soft pink.

Two of our favorite ones are: 

Berry Sugar from MEMEBOX I'm Meme-I'm Lip Jelly

 Cherry Blossom from A'PIEU Water Light Tint

7. Eyeshadows

Japanese makeup artists love to use shimmery eyeshadows as they add dimension to the eyes. You can apply eyeshadows with brushes or with your fingers. Remember, Japanese women prefer neutral colours such as Oriental Pink from MISSHA Triple Shadow.

 Oriental Pink from MISSHA Triple Shadow

The MISSHA Triple Shadow is a compact eye shadow that comes in three complementary shades to blend effortlessly.

8. Makeup Brushes

Makeup brushes are vital for making the skin glow. They help enhance eye colour, cheekbones, and even lips. Top-quality brushes should have packed bristles and preferably a wood or plastic handle. It's crucial to make sure that the strands stay intact and feel soft.

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